So says our mission statement. What this means in practical terms: the Bachelor’s degree in International Business Administration focuses on imparting skills which are of relevance to securing employment in business administration and allied fields such as economics, law, communications, etc., and is backed up by the School’s state-of-the-art science and research. The point of reference is a graduate profile composed of six core competences. It is a profile that the Lucerne School of Business has developed in partnership with industry, ensuring that each individual module and each lecture or seminar serves the purpose of contributing to students’ professional qualifications.
The programme’s modular structure with three specialisations and numerous electives means that studies can be tailored to individual preferences. Students have a say in how and where they should best channel their abilities and inclinations.
The programme consists of a generalist component combined with one out of the three specialisations. In the generalist component students acquire foundational management skills and the ability to analyse and evaluate important variables in the corporate environment. This is backed up by qualitative and quantitative research methodology and by communication skills tailored to the needs of a professional environment.
The focus on specialisations starts at the beginning of the second half of the programme. At that point, the emphasis is on developing subject-specific proficiency in the area of specialisation. Generic skills will be further developed through related practical exercises.
Students at the Lucerne School of Business adopt an autonomous and methodical approach to their own learning – one that goes beyond the confines of the programme. They recognise the importance of teamwork when it comes to producing viable solutions, and they practise working with uncertainty and complexity – essential prerequisites for a successful career.