Biography
Biography
I hold a Ph.D. in Management from the University of St. Gallen (HSG) and am a Swiss Certified Public Accountant. With over 15 years of global asset management experience, I specialize in pricing, revenue management, product strategy, and innovation. As founder of PHIVE AG, I advise asset managers and institutional investors on competitive pricing strategies, revenue optimization, and product development. Previously, as Managing Director and Head of Product Strategy & Shelf Evolution at UBS Asset Management, I led the global product strategy, built market-leading innovation platforms, and spearheaded blockchain and distributed ledger technology initiatives in the investment space.
Experience
Lucerne University of Applied Sciences and Arts (HSLU – IFZ), Lecturer, August 2025 – present, Risch-Rotkreuz, Switzerland
Focus on asset management and blockchain developments in teaching and research.
PHIVE AG, Founder, 2025 – present, Bergdietikon, Switzerland
Consulting on pricing & revenue management, product innovation, and strategy in asset management.
UBS Asset Management, Managing Director, Head Product Strategy & Shelf Evolution, 2020 – 2025, Zurich, Switzerland
Developed UBS AM’s first global product strategy, built product innovation and market intelligence functions, launched thematic and sustainable investment solutions, and led blockchain/DLT projects.
UBS Asset Management, Managing Director, Head Pricing & Proprietary Capital, 2016 – 2020, Zurich, Switzerland
Global pricing strategy, implementation of analytical pricing tools, optimization of proprietary capital allocation, and delivery of significant recurring revenue growth.
PricewaterhouseCoopers, Manager & Senior Manager, Banking Audit & Strategy, 2005 – 2014, Basel/Zurich, Switzerland
Education
University of St. Gallen (HSG), Ph.D. in Management (2007 – 2012)
University of St. Gallen (HSG), Lic. oec. HSG (Master of Arts) in Accounting & Finance (1999 – 2005)
Swiss CPA (Dipl. Wirtschaftsprüfer), Chamber of Trustees, Zurich (2006 – 2008)
