On Presentations and Negotiations: CAS International Marketing and Communication
Presenting and negotiating in international contexts ask for specific knowledge and skills in both fields. Within two separate course days we provide our students with the basic tools needed to master these especially challenging communicative situations. Structure, strategy, storytelling, verbal and nonverbal communication, intercultural sensitivity, visualization principles, interests vs. positions, concession making, etc.: All of these and many more are issues which are dealt with during the courses.