In MY CHEERLEADERS, Jana Steinmann addresses her own being and becoming and, like Lady Gaga in Born This Way, prepares herself for her own life and for different vocational roles. In a process of self-empowerment documented in a video, Jana creates the prerequisites for Performing objects to live with, versatile tools with which she frees herself from the constraint of "fitting in". Jana's own hair becomes the starting point and companion for her creative endeavours.