PROCESS Silk-screen Printing, Colour
Students learn the analogue and digital processes of silk-screen printing (scanning, types of halftoning). They create print templates and develop a creative approach to silk-screen printing and risography. They use colour as a crucial design tool and create multicolouredness by means of halftone and overprinting. Exploiting the possibilities of image, image details, text, colour, halftone and printing, they make initial artistic statements which they then gradually rework and refine. They prepare a template for printing. The resulting product is a short run edition of a two-colour, silk-screen printed card. Students learn specialist pre-press and silk-screen printing terminology, present their work to an audience and showcase their work processes on Instagram. Digital documentation is part of the module and facilitates dialogue.
Students create designs using the medium of photography (detail, perspective, focus/soft focus, light quality). Through visual research of their own and other photographer’s work, they discover a specific topic and create variations of a short photo series. In presentations, they reflect on their work process and the resulting product. Students familiarise themselves with the work of eminent contemporary photographers and learn to differentiate between different practices and genres within photography.
Students acquire the basic theoretical, historical, design and technical skills of font design and receive an introduction to the related programmes (InDesign, Glyphs). They learn classification and measurement systems for fonts as well as the specialist terminology of typography and type-related terms. Using the Glyphs software, they develop their own fonts and apply them in the framework of an independent artistic project (InDesign).
IMAGE Images and Types
Using (hand and digital) drawing as a means of expression, students reduce complex content to its essentials, making it comprehensible for others. They reduce and abstract images into types and realise them as a series of images in the context of an assigned design task. They learn the fundamentals of the creation and realisation of types and acquire basic knowlege in the design and development of signs, e.g., pictograms. Through a range of drawing techniques, they create versions of meaning and discuss their effect. Other topics include differences in size, the representation of materiality as well as the consistency of an image series in terms of expression and style. Over the course of this module, students consolidate their knowledge of the Illustrator software.
PROCESS Drawing and Printing
Students explore and test the drawing of designs using various techniques. They learn about the specific characteristics of offset printing. They test ways to reproduce their drawings using offset printing. They learn the associated techniques, procedures and processes: creating a print-ready template, digital printing; sheet imposition, exposing an offset plate; mixing colour according to the Pantone system; proofing of the template on an offset press (short run); cutting, folding and assembling a sheet into a print product; students learn specialist offset printing vocabulary and practice putting their decisions into words and to critically reflect on their own work.
Students learn the basics of paper and print processing. They familiarise themselves with paper as a material, they practice different bookbinding techniques and create their own maquettes.
Students learn to counter stage fright and improve their presentation skills. They reflect on their own posture and use of voice and learn how others perceive them based on the feedback of their lecturer and peers. In addition to doing practical exercises, they acquire theoretical knowledge on how to write and structure a presentation. The students then present their assessed assignments of the previous semester in groups and in front of a panel (end-of-semester presentation).
Introduction to Theory and Context GD
Orientation week: Students gain an overview of the courses offered by the School and across the university, they visit workshop introductions, develop small-scale projects and receive an introduction to the HSLU’s IT system.
Fundamentals of Visual Culture
This submodule provides an introduction to the world of image production and the significance of images through different methods of image perception. They learn about exemplary creative and aesthetic stances and gain the ability to verbally describe and analyse a work with the appropriate language, reasoning and terminology. They learn that image production and reception is contingent on historical-societal and media-related factors.
Specialist Theory 1 GD
Research and excursions give students the chance to catch a glimpse of adjacent fields of practice in the design process. They include the pre- and post-editing of research and course content, the documentation of the material as well as coordination between, and collaboration with, other work groups. Reflecting on one’s own career options and areas of interest is also part of the project week.