Design Management, International (in English)
Bachelor Product and Industrial Design
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Design Management, International is a unique course enabling students to apply their design and organisational skills to the management of design projects and the strategic design planning of design agencies and companies. It combines theory and practice from the disciplines of design, business and economy, engineering and communication to provide a general overview of the areas where design, technology and management meet. It teaches the necessary skills to manage the interface between these fields.
It is based on the knowledge of pragmatic design practice which enables students to manage design projects using design processes based on rational arguments and methods. It is completely taught in English. Students from Switzerland, Europe and overseas are welcome. A multicultural classroom will, therefore, be the real live learning situation in a discipline that is increasingly becoming economically viable world-wide.
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